April 17, 2023

The use of Artificial Intelligence and Machine Learning in SEO

The use of artificial intelligence (AI) and machine learning (ML) in search engine optimization (SEO) is revolutionizing the way businesses approach digital marketing. With the rapid growth of AI and ML technologies, businesses can now improve their SEO efforts by leveraging the power of data analysis, predictive modelling, and natural language processing. AI and ML…

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Ravindra Singh

January 2, 2022

Benefits of SEO for Small Business

If you have ever tried to find a local dentist or plumber online you will already understand the importance of SEO for small businesses. There are countless small businesses out there that are losing potential customers simply because they are not listed in the top few results on Google. In today’s world, both small-scale and…

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Admin

February 9, 2021

Top 10 SEO trends in 2021

SEO (Search Engine Optimization) is one such factor that has been evolving constantly. Due to this, it becomes difficult to always be on top. But, if you’re able to work according to the latest SEO trends, then it will be worth all your efforts. In 2020, 90.63% of pages on the internet got no organic…

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Admin

January 10, 2021

Google core Algorithm update – Facts to know

Google claims to update its search algorithm several thousand times per year. In the absolute majority of cases, Google algorithm updates are too small to notice. This is expected to bring a new series of SEO trends for businesses and marketers alike. So what are Google algorithms? These are a complex system used to retrieve…

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Admin

October 19, 2020

COVID-19 – Impact on Search Engine Marketing

The global pandemic of Covid-19 while having its impact on various sectors, had a considerable impact on Digital Marketing and Advertising as well, in global, regional and local level. Search reflects human behaviour and COVID-19 is affecting each industry differently. For example, just as people are forming lines outside grocery stores, ecommerce sites that sell…

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Admin

September 16, 2020

What is Voice Search Optimization and how it impacts SEO?

You all must have heard about Amazon Alexa, Siri, Cortana and Google Assistant, which are used for voice interaction, music playback, making to- do lists, setting alarms, streaming podcasts, playing audio books, and for providing weather, traffic, sports or any such kind of information. It is nothing but Voice Search Optimization, by which you can…

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Admin

April 15, 2020

Is it right time to hire an SEO company for professional SEO service?

Search Engine Optimization (SEO) has become crucial for websites today. Gone are those days where only specific industries with high amounts of competition required SEO. These days every industry needs SEO to gain possible customers and leads. It is well understood that, without SEO it is impossible for a website to rank high. In order…

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Admin